Success Story

The AEB success story

Ein Bürogebäude von außen

Overview in 30 seconds

Winning new customers made easy: The Sales Cloud as an international, central system for sales. Customer and offer data in one place.
Information Icon

About the project

Winning new customers made easy: The Sales Cloud as an international, central system for sales. Customer and offer data in one place. 

Checkbox

Requirements

  • Flexible and scalable CRM system 

  • Consistent recording of new and existing customers 

  • International rollout with integration of third-party software 

Stern

Customer benefits

  • Automated sales process enables faster closings 

  • Sales, customer management and quotation generation in one system 

  • Better communication between sales and project teams  

About the project

Why Salesforce & Salesfive

With over 500 employees worldwide, AEB offers cloud software and IT services that bring logistics and foreign trade together. Further scaling with the old CRM was no longer possible - the company needed a new, flexible solution.  

With Salesforce, a scalable CRM was found that unites all departments. AEB chose Salesfive because of its industry experience. 

LKWs aus der Vogelperspektive
The result

Salesforce by Salesfive

  • Implementation of the Sales Cloud 

  • Integration of the ERP system 

  • Setting up a data structure including process optimization and automations 

  • Integration of the quotation creation tool Appero 

  • Training of the two internal Salesforce administrators 

Advantages for AEB

Optimization of marketing and sales processes improves collaboration 

  • Linking sales and project management automated 

  • All work steps in one system - from the acquisition of new customers to the preparation of quotations 

  • That's according to Christopher Greiner, CRM project manager, AEB: 

With Salesfive, we have developed a central system in which all sales employees work together. The flexibility that Salesforce offers is particularly essential for us. We can react quickly to new requirements and make individual adjustments without additional effort and complexity.

Success stories start at this point

Would you like to build on AEB's success? Then let's talk!