SUCCESS STORY

ABENSTEIN

30 seconds summary

Short and simple

Introduction of the Sales Cloud. All information clearly arranged in one system guarantees easy and professional handling of customers.

Requirements

New, intuitive system for customer entry and management
Setting up a simple data structure
A scalable system that grows as the sales organization expands

Customer benefits

Easier sales activities thanks to customer and project history at a glance
Retrieval and mobile use of real time data facilitates daily business
Automated documentation of e-mails, appointments and tasks
Due to the categorization of customers, a suitable contact person can be found easily
Effective time management using task and reminder functions

ABOUT THE PROJECT

Why Salesforce
& Salesfive

The construction company Abenstein stands for tradition in the construction industry. The customer base generated by over 90 years of company history was now to be digitized in a future-proof manner.

Due to the price/performance ratio and scalability, Christoph Ost, Managing Director of Abenstein, decided on Salesforce as CRM and on Salesfive as a partner at eye level to lay the foundations for digitization.

THE RESULT

Salesforce by
Salesfive

Salesforce as a tool for customer management – all information at a glance.

Our Salesforce solution

Implementation of the Sales Cloud
Setting up a new data structure
Connection of Einstein Activity Capture
Development of a system to categorize the different types of customers
Documentation of activities and reminders in Salesforce

The advantage for Abenstein

Overview of customer history increases the wow effect on customers
Access all data anytime and anywhere thanks to Salesforce App
Salesforce as ‘Single source of truth’
Direct management of e-mails in the system

“For us it is of high importance to be able to communicate in a simple and efficient way with our customers. Salesfive has provided us with optimal support in this regard. The new Sales Cloud provides an optimum customer service for us.”

– Christoph Ost, Managing Partner, Abenstein

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This is how we have already been able to help other customers

EDGE

Salesforce as a central address book and customer management system. The Sales Cloud as a bridge to marketing and opener for exciting customer insights.