Salesforce for
Commerce
DIGITAL COMMERCE OVERVIEW
Unique Shopping Experiences
The way customers shop is constantly changing, and so are customer expectations.
Exceeding your customers’ expectations requires a 360-degree view of all transactions, orders, and inventory data, as well as personalization and optimization of shopping experiences. Salesforce has the right solutions for you.
Salesforce Commerce Cloud for B2C
Optimized shopping experiences for private customers
Salesforce Commerce Cloud for B2B
Optimized shopping experiences for business customers
Salesforce Sales Cloud
Sell smarter and faster
Salesforce Marketing Cloud
The Marketing Allrounder from Salesforce
Salesforce Social Studio
Social Media Marketing
Salesforce Pardot
B2B Marketing Automation
Commerce Cloud for B2C
The Solution for Private Customers
Delight your customers with personalized and seamless shopping experiences – across all channels!
By combining past usage behavior with artificial intelligence, the Salesforce solution for B2C e-commerce personalizes the shopping experience from product selection and price to product recommendations and filters.
In addition, Commerce Cloud enables faster campaign launches, personalized promotions, and improved page ranking through SEO optimized websites.
commerce cloud for b2b
The Solution for Business Customers
In modern B2B commerce, digitization is the prerequisite for success. Inspire your business customers and make online shopping easier for them with the special B2B functions of the Commerce Cloud!
Use Commerce Cloud to offer your customers customized online store designs, the option of quick reordering with just a few clicks, special contractual prices by account/customer, and customized product catalogs.
Sales Cloud
Sell Faster from Anywhere
Use the Sales Cloud in e-commerce and keep track of your B2C or B2B customers!
The Salesforce flagship is a powerful tool for optimizing customer relationships. From leads to invoicing to customer retention – all relevant information on contacts, existing customers and potential customers is stored here in one central location. Reports and dashboards give companies a real-time overview of all business transactions.
Marketing Cloud
The Marketing Allrounder
Automate your campaigns with Marketing Cloud and deliver targeted content to specific customers. The AI-based platform makes it possible to track any customer touchpoint across the entire customer journey and analyze customer behavior.
Through the connection to other Salesforce solutions, seamless tracking of contacts is possible throughout the entire customer journey, from the lead to the first contact to the conclusion of the sale.
Social Studio
Social Media Marketing
Use the complete solution to manage, schedule, create and monitor social media posts on LinkedIn, Facebook, Twitter, Instagram, Pinterest and more!
Social Studio is a real-time publishing and interaction platform for creating and controlling new posts, interacting with customers and followers, and evaluating social media performance (e.g. through sentiment analysis).
Optimize your content strategy with new insights and organize your next posts in advance.
Pardot
B2B Marketing Automation
The right content at the right time for the right person! Control your marketing campaigns and increase their effectiveness and profitability with the help of the B2B marketing automation tool Pardot.
Pardot provides a platform for all stages of an online marketing campaign – from design to results analysis. It facilitates the creation of landing pages and contact forms. In addition, Pardot enables automated and personalized communication with your business customers.
Through exact targeting and personalized content, you can thus increase your customer satisfaction and promote customer loyalty in the long term.
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