The Power Duo
On September 21, 2021, the latest features and capabilities of Slack were presented at Dreamforce. In focus: Slack & Salesforce as tools for the digital headquarters for different departments and industries. As a Salesforce partner, we have been using Slack including Salesforce integration for internal communication since the beginning and have already introduced this combination to numerous customers. Today, we present the innovations and show you from our best practice experiences how Slack and Salesforce work together.
First, we'd like to talk about Salesforce & Slack's vision: Digital HQ.
With the pandemic, companies around the world had to adapt their structures and employees their working methods. An upheaval in the working world followed. Bret Taylor, President and Chief Operating Officer of Salesforce, explained this perfectly in a quote:
"Our Mindset about work has shifted from a place you go, to something you do."
"Our attitude toward work has changed from a place you go to something you do.
And Salesforce & Slack support this change by connecting all employees, customers, and partners to a "work-from-anywhere" culture. With this dream team, companies can collaborate better and grow faster in their digital HQ.
Before we present our best practice applications, we would like to introduce the new features:
Slack Clips:
Easily and quickly reply to messages or threads with videos. This feature is meant to be an alternative to virtual meetings, allowing for faster communication.
Voice recordings:
No time to type a long text? No problem, just send your customers or colleagues a voice message!
Zoom Integration:
Start a Zoom meeting or join a scheduled appointment directly from Salesforce or Slack - including a reminder function.
Slack Connect:
This new feature simplifies communication with external partners or customers and allows customers/partners who do not use Slack to easily access the specific channels or messages.
In addition to these functions, the integrations in the various clouds have been optimized and adapted to the specific use cases. Now Sales, Marketing, Service or Commerce can use dedicated applications with Salesforce & Slack. Learn more here.
Our Best Practices
Salesforce Sales Cloud x Slack:
Slack notification of the receipt of a new lead/prospect via the website
Automated notification of the completion of an opportunity
Viewing Salesforce information such as an account, record, or contact in Slack with a few clicks
The display of a Salesforce report including a link to Salesforce
Automatic reminder in Salesforce and Slack
Google Drive:
Share Google Drive files
Accept/reject document requests for sharing
Create a (shared) Google Spreadsheet, Google Doc or presentation
Automated notifications for changes in shared documents (e.g. comments)
Google Calendar:
View meetings in Slack
Reminder for meetings
Change of Slack status, during a Google meeting
Jira, Trello & Co:
Notification of new tickets or a changed status
Create tickets (issues/cards) directly from Slack
Share tickets not only via link, but with all information in Slack at a glance
Internal Collaboration:
Notification of status changes in Salesforce
Notification about tracking times or tasks in Salesforce
Notification of employee changes (new, change of level/position or leaving the company)
Accept or reject leave requests in Slack (Flair.hr & Salesforce integration)
Great Potential
Working with Slack has proven itself not only for us internally, but also for our customers. Digital collaboration with employees or external persons is easier than ever with the given functions!
The potential and possibilities of Salesforce & Slack are not yet exhausted and we are excited to see what the future holds.
Ready for the next project? Let's talk!
We will be happy to assist you in an initial consultation.
