Customer Centricity: Salesforce Service Cloud and Marketing Cloud as central platforms for all customer concerns and for managing personalized marketing campaigns.
Focus on data security and transparency: international multi-cloud implementation allow for smooth processes in a cross-departmental solution.
Multi-cloud implementation: Sales and service departments work on a shared platform. Seamless process flow and linking of all data in one place are therefore ensured.
Recording and tracking of all customer interactions and perfect illustration of sales processes by implementing and merging Service Cloud and Sales Cloud.
Traceability and transparency: documentation of all service and marketing activities in one system. Maintenance of new and existing customer relationships thanks to automated e-mail campaigns integrated into the customer lifecycle.