Retail
Industry challenge
Digital transformation demands clear strategies and connectivity. As a connected store, you are the future.
Change is part of the business in retail. The industry is experiencing constant change. That’s why players in the retail sector must constantly adapt to transformations and new competitors.
Companies in this sector must now shift to new, adaptable business models and fully exploit their potential.
Consumers are buying more and more through digital channels – whether it’s clothing, groceries or other goods. Through digital solutions, you can perfectly combine stationary retail and e-commerce to pick up all customers at different touchpoints of the buying process. Offer them a personalized buying experience across all channels.
Become a Connected Store.
Today, inspiration in different retail segments is obtained through social media such as Instagram, Facebook, TikTok and their influencers. Even though the trend is toward online shopping, that doesn’t mean stationary retail is becoming irrelevant. But it does mean that you need to know your customers needs even better so that you can always send the right message at the right time with personalized advertising. Show your customers what they need – even if they don’t know it themselves yet. Provide excellent advice, online and offline.
On-demand services mean higher customer satisfaction, which in turn means long-term customer loyalty. Salesforce is the perfect fit because it combines all the components you need – marketing, sales, service, and e-commerce.
OUR SOLUTION FOR THE INDUSTRY & YOUR BENEFITS
With digitalization to a Connected Store.
Unique customer experiences
Use all the channels at your disposal to inspire your customers. Provide a consistent buying experience, in brick-and-mortar retail and online.
Personalize the shopping experience
Get to know your customers at every step of the customer journey. Get your customers on an emotional level with personalized advertising.
Consulting par excellence
Make all customer information available to your employees, on site and online. This is how you guarantee excellent guidance: Customer service – simple and effective.
Salesforce Clouds
Cloud recommendations for the retail industry.
Whether you are already using Salesforce as your CRM system, or are new to the Salesforce world, we have the right solution for retail digitization. With our expertise and reference projects, we respond directly to the industry-specific challenges and can offer you tailor-made solutions suitable for your company.
REFERENCE CUSTOMERS FROM YOUR INDUSTRY
How Salesfive has already helped other retailers.
Terra Canis
Traceability and transparency: documentation of all service and marketing activities in one system. Nurturing new and existing customer relationships thanks to automated email campaigns integrated into the customer lifecycle.
Clouds used:
- Service Cloud
- Pardot
Schöffel
Ganzheitliche Prozesse in der Cloud und eine offline Anwendung für den Vertriebsaußendienst. Bestellungen, Vertragsunterzeichnungen und Lieferprozess aus einem benutzerfreundlichen System.
Verwendete Cloud:
- Sales Cloud
OUR SERVICES FOR YOU
With our solutions for retail to success.
What we think
Trends in retail 2021
The trends in retail: From connected store to omnichannel to neo-ecology. We’ll tell you what the trends mean and how they can be implemented.
Zum Artikel >
Connected store
Connected store is the future of retail. How can you master the merging of digital and physical retail? We’ll explain it to you.
Zum Artikel >
Responsible retail
Sustainable and conscious consumption: With these four pillars you will become a sustainable company in retail.
Zum Artikel >What do you want to know?
The Commerce Cloud consists of several sub-areas, including B2B Commerce and B2C Commerce. The complete solutions can of course also be used separately, but unfold their full potential when they work together. Used together, the cloud-based software provides seamless eCommerce. With the respective specific applications, your employees can work transparently on a database, which in turn enables easier data exchange.
Networked departments and collaboration in one system – Salesforce as the basis for a professional, digital infrastructure. With the various Salesforce solutions, you can digitally map all processes and departments: from marketing to the online shop to purchasing and store management. The advantage is obvious: you become an omnichannel retailer and create a seamless shopping experience for your customers, sustainably increase your sales and offer your employees a simple and new way of working.
As a cloud-based solution, Salesforce already offers numerous native customization options. As a Salesforce Boutique Partner, we know the industry-specific challenges and can use our retail expertise to adapt your Salesforce system to your needs. Using Salesforce or Custom Development, we further develop the system as you need it. As a MuleSoft partner, we also offer you a simple and intelligent integration of numerous systems, devices and applications. All around: Salesforce is as flexible as you!
With the Commerce Cloud, Salesforce offers the possibility of easily creating an online shop (mobile & desktop). However, Salesforce can be connected to your shop system using existing third-party applications or custom development to your desired shop system. Other software or solutions can also be connected. This means that you can also connect the system in which you manage your stocks or your partnerships to Salesforce.
As a cloud-based CRM solution, Salesforce protects your data with encryption and central storage locations as well as numerous backups and backups right from the start. Thanks to the encryption, the data cannot be accessed and you can work with Salesforce with peace of mind. If you would like additional encryption of your data streams, you can introduce Salesforce Shield.
