The AEB success story
Overview in 30 seconds
About the project
Winning new customers made easy: The Sales Cloud as an international, central system for sales. Customer and offer data in one place.
Requirements
Flexible and scalable CRM system
Consistent recording of new and existing customers
International rollout with integration of third-party software
Customer benefits
Automated sales process enables faster closings
Sales, customer management and quotation generation in one system
Better communication between sales and project teams
Why Salesforce & Salesfive
With over 500 employees worldwide, AEB offers cloud software and IT services that bring logistics and foreign trade together. Further scaling with the old CRM was no longer possible - the company needed a new, flexible solution.
With Salesforce, a scalable CRM was found that unites all departments. AEB chose Salesfive because of its industry experience.
Salesforce by Salesfive
Implementation of the Sales Cloud
Integration of the ERP system
Setting up a data structure including process optimization and automations
Integration of the quotation creation tool Appero
Training of the two internal Salesforce administrators
Advantages for AEB
Optimization of marketing and sales processes improves collaboration
Linking sales and project management automated
All work steps in one system - from the acquisition of new customers to the preparation of quotations
That's according to Christopher Greiner, CRM project manager, AEB:
With Salesfive, we have developed a central system in which all sales employees work together. The flexibility that Salesforce offers is particularly essential for us. We can react quickly to new requirements and make individual adjustments without additional effort and complexity.
Success stories start at this point
Would you like to build on AEB's success? Then let's talk!
