CONSUMER GOODS & TRADE IN THE CLOUD
Stand out even in saturated markets. Deliver wow experiences through digital transformation.
Customers today know exactly where to get the best product for their money. In saturated markets, consumers are spoiled for choice – there’s more variety than ever. To ensure that the choice falls on you and your brand, you need to have an intimate knowledge of your customers’ behavior.
Use the digital transformation to your advantage and secure competitive advantages with innovative technologies. This requires flexibility and the courage to change. Lift customer loyalty to a new, personal level and create wow experiences for long-term customer loyalty. Convince with intelligent and personalized customer experiences and interactions. You want to sell experiences and tell stories – we support you in doing so. Using Salesforce as a customer relationship management system, artificial intelligence and data analytics helps you increase sales and brand loyalty.
Technology is growth. Serve multiple channels – within a single platform, at any time and from anywhere, even via app. This allows you to answer customer inquiries directly and create shorter response times and higher customer satisfaction. With the help of a new CRM system, you will achieve the outcome that will convince customers of your brand. Create attractive purchase incentives that no one can say “no” to. At the same time, provide your employees with the right tools to give customers the best possible advice. By digitizing along the value chain and connecting at every touchpoint with every player, you can now become a pioneer in your industry.
OUR SOLUTION FOR THE INDUSTRY & YOUR BENEFITS
Using digitization to become a consumer goods company with a wow effect.
Excellent brand experience
Strengthen the relationship between customer and brand. Always send the right message at the right time and pick up the customer on an emotional level.
360-degree view of your customers
Maintain an overview of all data from customers, partners, suppliers and dealers. Automation makes work easier. You focus on the most important thing: selling.
Connect anytime, anywhere
Be connected across channels and locations with your partners and B2B customers. Always offer the right products at the right time to drive sales.
Regardless of whether you already use Salesforce as a CRM system or want to immerse yourself in the Salesforce world – we offer the right solution for the digitization of the consumer goods and retail sectors. With our expertise and reference projects, we respond directly to the industry-specific challenges and can offer you tailor-made solutions suitable for your company.
SUCCESS STORIES IN YOUR INDUSTRY
How Salesfive has already been able to help other consumer goods & retail companies.
Maintaining and expanding new and existing customer relationships thanks to automated marketing campaigns – integrated into the customer lifecycle as a key to increase sales.
Traceability and transparency: documentation of all service and marketing activities in one system. Nurturing new and existing customer relationships thanks to automated email campaigns integrated into the customer lifecycle.
- Service Cloud
What we think
B2B vs. B2C relationships
Rethinking and rethinking is the order of the day! Learn how you can build more effective business-to-business (B2B) and business-to-consumer (B2C) relationships.Zum Artikel >
Fast moving consumer goods
An industry of its own: everyday consumer goods play by their own rules. Find out more about the fast moving consumer goods industry here!Zum Artikel >
Trends in the consumer goods industry in 2021
Stand out even in saturated markets: Create wow experiences for your customers! With these 5 trends you can move forward in the long term.Zum Artikel >
What do you want to know?
Basically, almost all Salesforce products are suitable for use in the consumer goods and retail sectors. With the Consumer Goods Cloud, however, you can map your entire B2B processes and maintain relationships with all of your stakeholders. Combine this with the Marketing Cloud and create AI-based, optimized purchase incentives. The Commerce Cloud provides your B2B and B2C customers with easy-to-use online shops. Sales and Service Cloud are also recommended – for optimized key account management and excellent customer service.
Promote engagement and seamless communication: Your end users are demanding more and more. They know where to get the best value for money. With Salesforce by Salesfive you stand out even in saturated markets. With the various Salesforce Clouds, you can get to know your customers even better, listen to them and determine new consumer segments. Salesfive’s industry expertise brings you exactly where you need to be: right at the front. For consumer goods companies, Salesforce by Salesfive means agility, increased customer satisfaction and the decisive competitive advantage.
As a cloud-based solution, Salesforce already offers numerous native customization options. As a Salesforce Boutique Partner, we know the industry-specific challenges and can use our expertise in the consumer goods and retail sectors to adapt your Salesforce system to your needs. We use Salesforce or Custom Development to further develop the system according to your requirements. As a Tableau partner, for example, we use AI-supported tools to enable you to make precise recommendations and take immediate action based on the analyzes. The possibilities are endless!
The answer is: of course! We link your ERP and all in-house systems around the supply chain with your CRM system, in this case Salesforce, and let all your systems swim in sync. With a digital supply chain, all employees and departments work on one platform. You can see the various flows of goods and delivery through to shipping with a 360-degree view: Optimal monitoring of all production and supply chains thanks to the link between ERP and CRM.
As a cloud-based CRM solution, Salesforce protects your data with encryption and central storage locations as well as numerous backups and backups right from the start. Thanks to the encryption, the data cannot be accessed and you can work with Salesforce with peace of mind. If you would like additional encryption of your data streams, you can introduce Salesforce Shield.